For example, dont invite politicians if youve never been involved in politics, and what you really want to promote is a highend luxury fashion brand. Im sharing experiences from my own recent party and giving you tips and questions to help you decide if throwing a book launch party is right for you. Tell them why this book launch is not only good for you, but. How to throw a successful book launch party the writing. How to plan a successful booklaunch party ooligan press. Book launch parties celebrate your big accomplishment while also amplifying your marketing strategy. Throwing a virtual launch party throwing a virtual launch party can be absolutely key in driving up interest and sales in your book.
Invites should generally only go out to people who are onbrand for your business. Book launch parties, in coordination with bestseller campaigns, are a great coming out event for your book, giving you the opportunity to increase exposure, boost. Hosting your book launch party is arguably the best part of publishing a book. How to plan a successful book launch party write a. This time i shared the spotlight with three other authors. A traditional book launch, in a beautiful venue, surrounded by the people who helped you make it happen is a fantastic way to promote your book, connect with your audience, and create a buzz around yourself and your work. With that in mind, lets dig further into their ecosystem to better understand how to plan a successful book launch on amazon. After putting together and throwing a book launch party with three weeks notice, id like to share what worked versus what i would have done differently so you can have a successful book launch party. Its the one moment when all the blood, sweat, and tears that went into a book finally pay off.
Sure, its your book launch party and youre the one who put in the. Last month i talked about how to plan a physical book launch party this month, lets discuss how to host a virtual online book launch party using social media. Kids love birthdays, so we had cake, balloons, and even sang happy birthday to the book. Start a free private facebook group and start getting them excited about the book. If your guests enjoy themselves, they will be far more likely to recommend the title to their friends or followers on social media. Whether you are launching a new product, brand, book or. Bookstores are great and seem an obvious fit, if they can accommodate the crowd. This weeks blog post and podcast shares how to throw a book launch party. Sharing the time is much different than doing it all my lonesome. Discover how to attract more faces, book a new website launch platform.
This launch was held at libby mill libraryjust the right venue. Tips for a successful facebook book launch party jubilee. So how do you make sure your guests enjoy themselves. The event hosted close to 250 of my nearest and dearest okay, many were strangers, but not by the end of the night. Not every book warrants a live launch event, and not every author is ready to engage in the process of hosting a successful affair. Tricks and tips for a successful book launch party. Terrific post with top tips on how to hold a successful online book launch via facebook, reaching many more readers for your selfpublished book than a real life party could do. Publishing a book is an incredible milestone that deserves a serious celebration. Before you host your book launch party, read these 10 tips.
Here are nine handy tips for planning a successful book launch. How to confidently plan and execute a successful book launch infographic may 5, 2017 by kimberley grabas. You can do this when the book very first is published. The primary goal of a launch party is simply to celebrate your hard work. Your guests are there in support of you, so make sure you greet them with food, drink, entertainment, free swag, and the chance to win prizes. Guest column march 2, 2016 although todays virtual world allows authors to connect with their audience without ever leaving their house, virtual communication cannot replace the physical experience of sharing your book and knowledge with a room full of real people at a book signing. I would love to read about your experiences with any of these ideas or some of your own most successful tactics in the comments of this post. The launch is designed to attract attention to the title, sell copies, boost the discovery of a new author or alert fans to new work from a favorite author and with a large infusion of luck get a book on or near a bestseller list right out of the gate. The five main factors a writer should consider when planning their release party are the audience, location, day and time of the event, budget, and atmosphere of venue.
Read on for best practices for a successful book launch party. Many authors want to host a launch party, and that can be a lot of fun. How to throw a kickass launch party on the cheap david goldenberg october 21, 2009 6. When my latest book, creative collaborations, was nearing completion, i decided to throw a local book launch party.
Startup how to throw an epic launch party in 10 steps heres how you can have a great launch and make sure all the right people are there. This can also extend to running competitions on each others facebook pages, or practically anything you can think of. What are your tips on picking the best venue for a book launch. Maybe youre planning a book launch party, some local signings, or even a big virtual event. Y ouve put in the long hours writing your new book and now its time for the launch party. Before we start let me explain the last event i went to.
If your party is in a store, you will probably be supplied with a. I have managed three of my own and hopped on the bandwagon of over twenty of them. You might have been asking yourself whether its even possible to throw a successful book launch as an indie author. If youre ready to launch and want to fill the room with the right people, and leave them with a great first impression, follow these 10 tips to plan a launch party. A book launch is a unique opportunity to market, sell, and promote your book to a large audience. A book launch party is an ideal opportunity for promotion, so dont waste it. Promotion can seem like a daunting task, especially when it comes to planning your first book launch. Decide whether your book launch is inviteonly or open to the public. In the last six months i have received numerous invitations to launch parties for startup companies as well as being asked to do various talks on how to throw the perfect startup launch party. A book launch is the activity created around the publication of a book, either traditionally or digitally. How to throw a book launch party on a budget tips and ideas. A good book launch party should be about the guests as much as it should be about your personal achievement. Ive held launches at bookstores and at unique literary venues.
Ten tips for a successful book launch party by heather shumaker ive just wrapped up my 4th book launch. When authors finish their books, it is generally the end of a long journey. Here are 11 steps to throwing a successful launch party for your startup andor app. You can plan a virtual party in place of a physical party, especially if finances are tight. Yes, a book launch party can be a lot of fun, but its a lot of work, and its not for everybody. A twitter book launch party is great way to spread the word about your book and to play as an appetizer to a larger launch party. How much are you willing to invest in this one promotional event. How about another tip for a successful book launch party. Throwing a book launch party is an outstanding way to launch your book. A good book launch party is both a celebration and a promotion tool a good launch party is not just about selling a ton of books on the night but about raising awareness. By the way, online research revealed your 12 tips for successful book launch parties article in yahoo news. Have you thought about holding a launch party for your new book. Your information will never be shared or sold to a 3rd party.
The complete book launch party checklist tiana warner. How to confidently plan and execute a successful book. There are common reservations authors have about hosting a. It will bring attention to your book and create the ripples that can buoy your sales. A bit more on the note of who to invite to your business launch party. Parties are typically something to be excited about but with so much riding on this one, you may start making plans with some trepidation. A successful launch party has three main ingredients.
Host a book launch party or other book launch event. You finally get to share the work youve been toiling over for years and bask in the glory of your friends and family. Book marketers know the simplest version of a crosspromotion is an agreement to send a newsletter about another authors book when they launch. How to host a virtual book launch party write2ignite. Once youve finished writing and publishing your amazing book, you need to celebrate this important milestone with a book launch party.
Throwing your book launch party is a monumental celebration and it should be reflective of your spirit as an author. Its the one moment when everyone forgets about all the publicity and outreach theyll still have to do in the upcoming monthsor even yearsand just wants to celebrate the fact that the book is finally out there in the world, in the hands of readers. What makes a launch party successful is the exposure it creates. How to plan a successful book launch party alicia dunams. Tips for authors thinking about book launch parties make a budget. How to throw a book launch party that isnt a waste of time. Hi everyone thank you for watching my tips on how to have a successful book launch party. How to host a facebook launch of your selfpublished book.
By building on these foundations, you will be more likely to create a successful book launch for your book and build your dream career as a writer. Throwing a launch party involves the typical party planning, from selecting the venue to ordering the catering and sending out invitations. But in reality, the book launch party is more about rewarding yourself for a job well done, a celebration of a goal achieved, rather. The griffins of castle cary, my first middle grade book, came out in march, and we launched it with a book birthday party bash. You wrote a book now build your audience by throwing a book launch. Forbes takes privacy seriously and is committed to transparency. Hold your party in a retail environment if at all possible.
A book launch is not only a great opportunity for you to celebrate this amazing achievement but also an event that can. It is also a great way to meet your fans, make new ones, and to connect with people who share your interests. The release of a book, especially a book by a local author, is considered news, which means you can get press coverage. Last month i got to play queen for the night when my local library held the launch party for my debut novel at your service. Think of a book launch party the same way you would think of any good party and you are on your way to a great event.
How to throw a successful twitter book launch party. Also, youll love this checklist that breaks down what you need to do to prep for your book signing to make it successful. Before you plan a book launch party, be sure you meet these critical success. Tips for authors thinking about book launch parties. The secret to pulling off a successful launch is to clarify what you need to do based on your launch objectives. But, there are a few key elements specifically related to your amazon launch that shouldnt be overlooked. This made me think that perhaps a how to throw the perfect startup party post was necessary. Champagne, toasts to the literary genius and crowds of eager readers buying hundreds of books.
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